Abstract
Promoting cross-cultural management can significantly enhance the international business activities of enterprises. This article highlights the key roles and impacts of cross-cultural management, emphasizing its importance in addressing cultural differences between East and West, particularly in areas such as personal relationships, cooperative norms, time perception, and cultural conflicts. It proposes strategies for improving cross-cultural management in international business, including strengthening cultural development, optimizing negotiation methods, adjusting strategic decisions, and refining market choices. These measures aim to ensure the effective and high-level operation of cross-cultural management initiatives within enterprises.
Keywords
International Business Activities; Cross Cultural Management; Enterprise
Citations
IRE Journals:
Dr. Neeta Bendre
"Study of Efficiency of Cross Culture Work Environment in an Organization" Iconic Research And Engineering Journals Volume 8 Issue 6 2024 Page 359-364
IEEE:
Dr. Neeta Bendre
"Study of Efficiency of Cross Culture Work Environment in an Organization" Iconic Research And Engineering Journals, 8(6)
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IRE Journals is an open access online journals established with an aim to publish high quality of research work in various diciplines. We have more than 6 years in publications. Over 2500+ papers already published.
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