Concerns with data protection and ethical practices have been raised with the progression of advanced analytics technology, not only due to the large amount of data utilized in organizational decisions. This paper examines the emerging trends in data privacy focused on analytics, recent advancements in PETs, and performances by companies in meeting legal requirements, including GDPR and CCPA. Lastly, by analyzing comprehensive case examples, the paper identifies the main ethical issues for analytics. It proposes an approach to address the trade-offs between the innovative use of data and individual and group rights and wrongs. Lastly, implications for future research and actionable insights for regulators and technologies are provided.
Data privacy, Advanced analytics, Ethical issues, Privacy-enhancing technologies (PETs), GDPR and CCPA compliance, Organizational decision-making
IRE Journals:
Dr. Dinesh Kalla
"Data Privacy and Ethics in Analytics" Iconic Research And Engineering Journals Volume 8 Issue 4 2024 Page 395-405
IEEE:
Dr. Dinesh Kalla
"Data Privacy and Ethics in Analytics" Iconic Research And Engineering Journals, 8(4)