Current Volume 8
Abstract
This paper aims to study about Video Streaming Services. Video streaming services have become increasingly popular, especially in the wake of the COVID-19 pandemic. These services have reached every corner of the world and have transformed the way we consume media.The business model of a video live streaming platform involves both a streamer and a platform provider, who simultaneously have an incentive alignment and a payoff conflict. The streaming platform relies on the efforts of streamers to strengthen its market share. Streamers can employ influencer marketing to construct their own additional revenue from commercials, which can affect the sales from the advertisements operated by the platform.In addition to advertising, major revenue sources of video live streaming services include subscriptions. To promote marketers’ merchandise, video live streaming platform providers can utilize pre-roll ads or mid-roll ads, which appear before a live video starts or in the middle of a live video.
Keywords
Streaming, On-Demand, Live Streaming. Buffering, Bandwidth, Data Packets, Content Management System (CMS), Library, Recommendations, Feedback, Parental Control.
Citations
IRE Journals:
Amay Bhimrao Tayde , Vyankatesh Gopal Deshmukkh , Rushikesh R. Shinde , Abhishek P. Taware , Prof. Ashvini A. Bamanikar
"Video Streaming over Multimedia Network using TCP" Iconic Research And Engineering Journals Volume 7 Issue 5 2023 Page 174-179
IEEE:
Amay Bhimrao Tayde , Vyankatesh Gopal Deshmukkh , Rushikesh R. Shinde , Abhishek P. Taware , Prof. Ashvini A. Bamanikar
"Video Streaming over Multimedia Network using TCP" Iconic Research And Engineering Journals, 7(5)
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